PPCnerd

Stop wasting time on analyzing which devices perform better or worse in your search campaigns. Completely automate the device bid adjustment process on Google Ads Search campaigns with the PPCnerd Device Bid Adjuster for Search script. Designed for both individual and manager (MCC) accounts.

PPCnerd Script Features:

• Determines all devices on search campaigns that are above or below a target conversion metric and adjusts bids for every device type based on specified bid adjustment amount.
• Option to include conversion volume, CPA or ROAS as optimization strategy in the determination of device bid adjustments for search campaigns.
• Works for Desktop, Tablet and Mobile device bids for all Search Campaign Types.
• Option to run this script on all accounts within an MCC or only on selected accounts based on account label names.
• Option to run this script on all search campaigns or only on selected search campaigns based on campaign label names.
• Sends an email summary of all search campaigns that have new device bid adjustments with complete list of device bid adjustments to any nominated email addresses.

Download this script instantly now. Includes automatic feature updates. Recommended to run this script weekly or monthly for maximum automated control of device bid adjustments on search campaigns.